ConsumerAffairs for Brands Blog

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Negative Reviews

Why do people post negative reviews? According to a research conducted TNS NIPO, 30% of people post online reviews or social media comments about brands to vent negative feelings, while 23% post ...

Incentivized Reviews, Customer Reviews, Negative Reviews

We know that nobody's perfect, so why do we expect our businesses to be, especially when it comes to star ratings? Encouraging honest feedback (the good, the bad, and the ugly) demonstrates ...

Ecommerce, Review Collection, Negative Reviews

Some of the lowest hanging fruit for any company that offers online purchasing is shopping cart abandonment. People load up their cart, go to checkout and then... nothing. This is a great problem to ...

Review Collection, Customer Reviews, Negative Reviews

The landscape of consumer knowledge has drastically changed over the last decade as technology and information are readily available at a consumer’s fingertips. Shoppers desire to do research, come ...

Reputation Management, Negative Reviews

Knowledge is power. When you have a comprehensive understanding of negative reviews, you’ll be less likely to over (or under) react toward them. More importantly, you'll have a better understanding ...

Customer Service, Customer Reviews, Negative Reviews

Start managing the conversation around your brand and improve customer relationships with a review management strategy. “It takes 20 years to build a reputation and five minutes to ruin it.” – Warren ...

Customer Service, Reputation Management, Customer Reviews, Negative Reviews

No matter how good of a job you do of serving your customers, bad reviews are part of doing business in this increasingly connected world. Maybe a customer was having a bad day and is looking for ...

Customer Service, Reputation Management, Customer Reviews, Negative Reviews

“Your most unhappy customers are your greatest source of learning.” -Bill Gates At the core of every business is a desire to improve the products, services, and operations that drive productivity. To ...