ConsumerAffairs for Brands Blog

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Customer Reviews

Embracing the online world brings a lot of pluses for businesses today. For one, it’s easier to connect with consumers and get them to share their thoughts after purchase or experience. Quality ...

Customer Reviews

Every customer service professional aims to increase customer loyalty, trust and sales. However, when faced with negative reviews, your response — or lack of — matters. A study by Northwestern ...

Sales, Customer Reviews

In order for a business to succeed, they must see growth or at least maintain a certain level of steady success. For many businesses, this translates to a need for sales. More sales results in more ...

Customer Service, Customer Reviews

Business growth can be a difficult thing to accomplish, especially in niches where there is a lot of competition or if the needs for the business’s services are seasonal. The pest control industry ...

Review Collection, Customer Reviews

Although marketing technology frequently changes, the consumer's need for social proof continues to outweigh other forms of advertising. An article by Psychological Science finds that "Given two ...

Review Collection, Customer Reviews

How often do you ask for customer feedback? Making the ask for many businesses poses a challenge. For one, knowing how to ask can be difficult. It takes skill to encourage customers to share their ...

Customer Reviews

With Revoo reporting an “18% uplift in sales” due to reviews, it’s no surprise that executives at top companies use review collection to increase revenue. The power of social proof has been ...

Customer Reviews

When considering reviews, it’s easy to assume that they only impact your business’s online presence. However, reviews have an effect offline as well! Both the online and offline worlds are remarkably ...

Content Marketing, Customer Reviews

At every step of your buyer’s journey, content marketing reigns. From attention-grabbing landing pages to review collection, online marketing requires a strategy that delivers a continuous cycle of ...