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Case Study: Independent Home

Posted by ConsumerAffairs on Apr 27, 2018 10:36:16 AM
ConsumerAffairs

Leading walk-in bathtub manufacturer Independent Home finds continued success and increased customer satisfaction with a dedicated reputation management effort. An engaged profile on ConsumerAffairs builds trust with consumers by showing the brands dedication to investing in the well-being of its customers.

 

Customer engagement at the forefront

With multiple customer touch-points, quality of communication is key for Independent Home. Customers view walk-in tubs as an investment in their well-being, and Independent Home focuses on offering an engaging experience to make the customer journey that much more special.

 

Challenge: A growing customer base with unique needs

The aging population is increasing. The Center for Disease Control and the National Council on Aging report frequently on fall prevention and the associated cost of these fall-related injuries. With the knowledge that many of these accidents occur in the bathroom, coupled with the growing lifestyle choice of aging in place or living in place, the market for Independent Home’s services is certainly a growing one.

 

Read the full case study here. 

 

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